Visitors to Walhalla

Visitors to Walhalla vary in terms of demographics, age, and their place of residence. From neighboring towns to international guests, Walhalla is becoming an increasingly popular tourist destination.

Walhalla attracts approximately 130,000 visitors annually.

Recent events, such as the National Trust Heritage Festival that WH&DL ran over the Easter Holiday Long weekend, demonstrated unprecedented growth of visitors to the region.

The video below, taken by a resident of Walhalla, shows the influx of people to the town and the bustle of people enjoying all that the town has to offer.

  • Data collected from the Walhalla Goldfields Railway indicate that patrons hail from local areas, throughout the state, interstate, and internationally.

  • Despite the distance from major town centres, Walhalla’s popularity is growing.

  • If UNESCO determines Walhalla is to be recognised as an historically significant world heritage site, we must be prepared to cater for more interest, more visitors, and more explorers of Walhalla’s history.

    We are at the precipice of a unique opportunity to develop this town and inject much-needed business development into the region.

  • Walhalla will continue to gain popularity, regardless of whether the World Heritage Bid Listing through UNESCO is successful. This is evidenced by the exponential growth the town has seen since reopening after COVID lockdowns.

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A TOWN THAT IS GROWING

Walhalla is a town that is growing. Since COVID-19 restrictions have eased following lockdowns, the town has experienced a consistent upswing in accommodation bookings, visits to the Long Tunnel Extended Mine, and train rides through the Walhalla Goldfields Railway. In Easter 2025, the Walhalla Corner Stores reported unprecedented sales figures, and the town was the busiest in living memory for that time of year. 

Despite the 7.5% levy for short-term accommodation introduced by the Victorian State government in 2025, Walhalla continues to be booked weeks in advance over weekends.

This indicates that, in real terms, the number of visitors to Walhalla has not decreased. This contrasts with other tourist areas around Victoria, which are reporting a significant reduction in accommodation bookings.